AUSSIE
SPECIALIST
DIGITAL MAGAZINE
Increasing your knowledge, skills and sales.
Australia has so much to offer your clients — from iconic destinations to bucket-list experiences. Gain the experience that will prompt aspiring travellers to seek you out as a trusted expert on the 'Land Down Under' by becoming an Aussie Specialist, and continue to explore the program's updates on the latest campaigns, training, itineraries and travel products.
The Aussie Specialist Program has proven to help travel agents attract more clients and sell higher-value holidays.
explore
Wow your clients with the hottest new travel offerings and itineraries that showcase the best Australia has to offer.
explore
Wow your clients with the hottest new travel offerings and itineraries that showcase the best Australia has to offer.
Ruby Roo visits Uluru.
G’day and welcome to the magazine for Aussie Specialists and those who are keen to learn more about selling Australia.
In this edition, we have managed to track down Australia’s cutest new ambassador, Ruby the plush souvenir kangaroo, who features in Tourism Australia’s Come and Say G’day campaign. Ruby shares how the global campaign is inviting visitors from around the world to experience all that Australia has to offer.
The dedicated Come and Say G’day training course is just one of the new training courses available within the continually updated Aussie Specialist Program. In case you are new to the program, or haven’t visited for a while, this magazine takes a deep dive into the various training options available and explores how qualifying and maintaining your engagement as an Aussie Specialist can grow the value of your sales.
Our featured itinerary, which stars iconic highlights such as the Great Barrier Reef, Uluru and the Sydney Harbour Bridge, will inspire you to create unforgettable travel plans.
Alternatively, we highlight some experiences that can quench the growing thirst for green experiences from travellers keen to reduce their environmental footprint, and provide an additional selection from Australia’s rich portfolio of nature and wildlife experiences — Bonorong Wildlife Sanctuary in Tasmania, Wilpena Pound Resort in South Australia, Horizontal Falls Seaplane Adventures in Western Australia and the Best of Wildlife Tour in Tidbinbilla Valley, Canberra.
Aussie Specialists in the USA, Canada and Korea generously share their tips on how to maximise your membership of the program, and why they love selling Australia.
Enjoy.
PLEASE NOTE: All prices were accurate at time of publishing.
In the spirit of reconciliation, we acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
WARNING: Aboriginal and Torres Strait Islander viewers are advised that this publication may contain images, voices and names of deceased persons.
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